People don't like advertising messing up their computer or iPhone screens.
'The larger and more opaque this shadow economy becomes, especially online, the greater the risk to India's national security.'
Delhi Metro on Thursday said it has withdrawn a poster on breast cancer awareness that asked women 'to check your oranges' but the questions remained -- does the metaphor obscure the message, does it help women in a cloistered society get comfortable or more awkward by sexualising a body part.
Market regulator Sebi has warned Ola Electric Mobility for violating listing norms by sharing store expansion plans on social media before informing stock exchanges, according to a regulatory filing by the company. In a letter to the company by Sebi, shared on BSE by Ola Electric Mobility, the market regulator took exception to the dissemination of information regarding plans for a four-fold expansion of the company-owned store network by December 20, 2024.
Do away with the grey, and let us have it in black and white. That's the message the Advertising Standards Council of India (ASCI) has for digital media influencers. ASCI has brought out draft guidelines for "influencer advertising on digital media", an expanding and so far unmonitored landscape where the lines between personal and promotional content is often blurred. The self-regulatory body wants social media influencers to disclose upfront - through labels or in the case of audio media, by way of an announcement at the beginning and the end of the audio - that the content is promotional and paid for.
After the Competition Commission imposed a Rs 213-crore penalty on Meta in relation to WhatsApp privacy policy, the company said it disagrees with the watchdog's decision and plans to appeal. The Competition Commission of India (CCI) on Monday asked WhatsApp to refrain from sharing user data with other applications, owned by Meta, for advertising purposes for a period of five years.
Parminder Singh, business head, Google, is bullish on the growth of advertising from these social networking platforms.
Yamini, who is making a comeback on small screen with Bigg Boss, called out Shilpa Shirodkar and Kashish for being fake in the game in her interviews.
The gang allegedly contacted childless couples desirous of adopting babies through advertisement, on social media platforms like Facebook page and WhatsApp groups.
A case is filed by the Bharatiya Janata Party's Karnataka unit for issuing "defamatory" advertisements in mainstream newspapers.
Caught by Wicket-keeper Alex Carey after edging a Pat Cummins delivery, Rohit's shot selection and technique highlighted the technical difficulties Pujara believes stem from his batting position shift.
A new cyber fraud known as 'pig butchering scam' or 'investment scam' has emerged, targeting unemployed youths, housewives, students, and needy people who are made to lose large sums of money daily, according to the latest annual report of the Union home ministry.
Leader of Opposition in the Maharashtra legislative assembly Ajit Pawar on Thursday alleged that a scam of Rs 500 crore took place in the state information and publicity department during the tenure of the government led by Devendra Fadnavis.
The prime minister and his cabinet will be compelled to do what governments in other democracies must: Listen to criticism from citizens and tolerate it and even learn from it. In doing so, perhaps they can also get a laugh out of the material, as many of us so often do, notes Aakar Patel.
Then prime minister Manmohan Singh's brief to his new information and broadcasting minister Manish Tewari on what should be the government's approach to the media was simple -- it should be an essay in persuasion, not coercion.
Protesters on Twitter have begun asking people to boycott Ola's service, as mark of disagreement with the company's views
'We are too important to want to be paired with Pakistan but too intensely connected to it to successfully detach ourselves,' asserts Aakar Patel.
Advertisers like Vodafone in India are already testing these new targeting capabilities with good early results.
Every brand and company in India too will soon need a metaverse strategy, notes Sandeep Goyal.
'Alaya has kept her career disconnected from me in every way.' 'She wanted to achieve success by herself without any help or interference.'
The Competition Commission of India (CCI) on Monday imposed a penalty of Rs 213.14 crore on social media major Meta for unfair business ways with respect to WhatsApp privacy policy update done in 2021. Besides, the competition watchdog has directed Meta to cease and desist from anti-competitive practices.
Gautam Gambhir came under fire from the fans after he promoted the fantasy cricket app Real11 on his social media accounts.
It is 'when someone uses their emotional problems to hook an audience on the Internet.'
It essentially amounts to 'performing sadness online for sympathy and/or attention,' explains Sandeep Goyal.
Social media is the new advertising tool for today's politicians and political parties
India is expected to be among the top contributors in terms of incremental ad spends in the world, only behind the US and China.
Ahead of the Lok Sabha polls, the Election Commission on Friday asked parties and their leaders to refrain from seeking votes on the basis of caste, religion and language, and not insult the devotee-deity relation or make any suggestion of a divine censure.
The turnout of only about 10,000 spectators for the India-Bangladesh opening match of the Champions Trophy at the 30,000-capacity Dubai International Stadium has sparked debate over whether fans are only interested in an India-Pakistan clash.
The videos of the perfume brand Layer Shot sparked outrage among a large section of social media users, who claimed the advertisement sought to promote sexual violence against women.
The Supreme Court has sought responses of the Centre, CBI, the Enforcement Directorate and others including 13 states on a plea alleging fraudulent activities by motivational speaker Vivek Bindra and his firm Bada Business Pvt Ltd. Accusing the social media influencer and his firm of tricking people into giving them their money through a ponzi scheme that promised big returns, the petition sought a direction to the Centre to constitute a special investigation team (SIT) of the CBI to probe the case. A bench comprising MM Sundresh and SVN Bhatti took note of the submissions of senior advocate Vikas Singh, appearing for Shubham Chaudhary and 19 other petitioners, that Bindra and his firm have duped several people of their money.
A severe traffic congestion extending for kilometers was witnessed on the routes to the Maha Kumbh Mela in Prayagraj on Sunday with Samajwadi Party president Akhilesh Yadav asking the government to make emergency arrangements for the stranded devotees.
Cricketer Virat Kohli has reclaimed the top position in brand value, now reaching $227.9 million, surpassing Bollywood star Ranveer Singh, who holds the second spot with $203.1 million, according to Kroll's 'Celebrity Brand Valuation Report 2023: Brands, Business, Bollywood'. The report ranks India's most influential celebrity brands by assessing their brand values derived from endorsements and social media presence.
GroupM said India would contribute $1.35 billion of incremental ad spends in 2019, emerging as the third largest contributor to global spends after China and the US.
Advertising agencies admitted that conversations had begun with their clients to exercise restraint while using brand endorsements featuring film actors whose names appeared in the probe.
'Mamata needs to address the anger and resentment among various sections of the Hindu community because low-scale communal violence has always paid richer electoral dividends for the BJP.'
'That way you're not hostage just to US sort of exports to India.'
Shraddha Kapoor recently confirmed her relationship status when she posted her thoughts about Rahul Mody.
The victims were promised IT sector jobs in Thailand by an agent.
Can a culture survive as a way of life, even as the language and writing at its core, alter with time? Can we be rational and Malayalee or do we have to necessarily be religious and proudly cultural to be Malayalee? asks Shyam G Menon.
In 2025, India's tech job market is thriving, with tech professionals seeing a 9.5% salary increase and roles like AI/ML architects earning up to Rs 95 lakh annually.
'With free software on the Internet and apps, creating a deepfake video can take 3 to 5 minutes. Anyone can make these videos.'
